25 Apr 2017
11:00 - 11:30
Employer Branding and Recruitment
Stream A: HR, Governance & Stakeholder Management
Employer Branding and Recruitment: It is Time to Communicate on Your Corporate Values to Differentiate and Attract the Right Candidates
- How to create a strong “brand” both internally and externally to attract the right fits in a context of fierce competition
- Piggybacking on corporate communication strategies to leverage on group image and increase visibility during recruitment phases
- Social media, partnerships, job fairs… name them all, you have to be everywhere (as long as you plan it properly)!